Research

Abraham Terrah > Research

Research

REFEREED JOURNAL ARTICLES

  • Ali F., Suveatwatanakul, C., Nanu, L., Ali, M., & Terrah. A. (2024). Social Media Marketing and Brand Loyalty: Exploring interrelationships through symmetrical and asymmetrical modeling. Spanish Journal of Marketing – ESIC. Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/SJME-08-2023-0219
  • Terrah, A., Ali, F., Abbasi, G. A., Dogan, S., & Cobanoglu, C. (2024). Determinants of users’ intentions to use AI enabled technological innovations in hotel settings: A hybrid approach using PLS-SEM and fsQCA. Advances in Hospitality and Tourism Research, 12(2), 200-228. https://doi.org/10.30519/ahtr.1392494
  • Terrah, A., Mistry, T., & Cobanoglu, C. (2023). Issues Related to Part-Time Employees: A Case of the Hotel Industry. Journal of Hospitality & Tourism Cases, OnlineFirst. https://doi.org/10.1177/21649987231216148
  • Ali, F., Ali, L., Gao, Z., Terrah, A., & Turktarhan, G. (2022). Determinants of user’s intentions to book hotels: a comparison of websites and mobile apps. Aslib Journal of Information Management, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/AJIM-05-2022-0239
  • Terrah, A., Nanu, L., & Liu, S. (2022). A meta-analysis of the antecedents and consequences of delight in tourism and hospitality research. Advances in Hospitality and Tourism Research. 10(4), 646-670. https://doi.org/10.30519/ahtr.986781
  • Cobanoglu, C., Terrah., A., Hsu, C., Corte, V., & Unina, G. (2022). A systematic review of big data: research approaches and future prospects. Journal of Smart Tourism, 2(1), 21-31. https://doi.org/10.52255/smarttourism.2022.2.1.3
  • Mistry, T. G., Hight, S. K., Okumus, F., & Terrah, A. (2021). Managers from heaven: How do hospitality employees describe good managers? International Hospitality Review, 36(1), 2-24. https://doi.org/10.1108/IHR-09-2020-0055
  • Ali, F., Terrah, A., Wu, C., Ali, L., & Wu, H. (2021). Antecedents and consequences of user engagement in smartphone travel apps. Journal of Hospitality and Tourism Technology, 12(2), 335-371. https://doi.org/10.1108/JHTT-09-2020-0221
  • Terrah, A., Wildes, V., & Mistry, T. G. (2020). Antalya’s tourist security: A gap analysis of expectations vs perceptions. Journal of Global Business Insights, 5(2), 150-168. https://www.doi.org/10.5038/2640-6489.5.2.1140

BOOK CHAPTER

  • Ali, F., Terrah, A., Dogan, S., & Cobanoglu, C. (2022). Social media marketing activities: Studying social identification, trust, value and loyalty. In A. B. Ozturk & M. Hancer, Digital marketing and social media strategies for tourism and hospitality organizations (pp.x-x). Goodfellow Publishers

CONFERENCE PROCEEDINGS & STAND-UP PRESENTATIONS

  • Terrah., A. (2025, January 2-5). Robot Attractiveness. Customers’ perceptions of robot servers’ attractiveness and trustworthiness: The role of appearance and voice pitch [conference presentation]. The 30th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, TX, United States.
  • Terrah, A., Chung., Y & Pasham, M. (2025, January 2-5). Smart but secure? Unraveling hotel guests’ privacy calculus for in-room voice assistants [conference presentation]. The 30th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, TX, United States.
  • Terrah, A., Chung., Y. (2025, January 2-5). Beyond the price tag: Cognitive and emotional drivers of fan behavior in dynamic sport ticket pricing [conference poster]. The 30th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, TX, United States.
  • Terrah, A., Slevitch, L., & So, K. K. F. (2024, January 4-6). Building interpersonal attraction to facilitate human-robot interaction [conference poster]. The 29th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Miami, FL, United States.
  • Terrah, A., Chung, Y., & Slevitch, L. (2023, October 19-20) Role of the privacy calculus in hotel guests’ intentions to use in-room voice assistants [conference poster]. CentralCHRIE Conference, Lafayette, IN, United States.
  • Terrah, A., So, K. K. F., & Slevitch, L. (2023, January 6-7). Role of anthropomorphic design in customers’ willingness to interact with service robots [Conference poster]. The 28th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Anaheim, CA, United States.
  • Terrah, A., & Ali, F. (2021, May 10-13). The role of artificial intelligence services in shaping hotel guest behaviors [conference presentation]. Global Conference on Services and Retail Management, Sarasota, FL, United States.
  • Ali, F., Nanu, L., Terrah, A., & Murad, A. (2022, March 4). Social media marketing and brand loyalty: Role of self-brand connections, brand equity and brand trust via symmetrical and asymmetrical approaches [conference presentation]. 7th Annual SECSA-ICHRIE Conference, online.
  • Terrah, A., Ali, F., Cobanoglu, C., & Dogan, S. (2021, February 26-27). Hotel technological amenities: An importance performance analysis of hotel room technologies [conference presentation]. 6th Annual SECSA-CHRIE Conference, online.